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How to Get Your Name in Print

Ever wondered how people are chosen for feature articles in the newspaper? Here’s how it worked for me. A few weeks ago, I was sitting in my “satellite office” at Market Square in Alexandria, VA. I go...

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Toby Bloomberg’s Kick-Ass Keynote (as presented at the New Media Nouveaux...

Transparency, passion and lessons learned – all presented in a clear and entertaining fashion. How could you have a better keynote? Toby Bloomberg is the author of the top-ranked blog Diva Marketing...

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Adventures in Amazing Copywriting #5 – Top Copywriting Blogs

Looking for inspiration? Check out these fantastic blogs for tips and examples of how you can pump up your writing. American Copywriter – My favorite section? Classics. See why doctors recommend Lysol...

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Reduce Social Media Burnout with a Communication Vacation

There’s a lot of buzz around the blogosphere about social media burnout. I blogged about this in April when I first started feeling the fatigue. Heck, if Steve Rubel is starting to see the strain – we...

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Yikes! Getting What You Wish For

I’m about to share something that is intensely personal. About a year ago I watched a movie called The Secret. Part of me thought it was a hokey, over-simplified way to state the complex state of the...

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5 Myths of Business Communications

Take a moment and think about all the words you send to your prospects and clients – all the content of your website, brochures, e-mails, letters, fliers, blogs, etc., etc., etc. Imagine all the vowels...

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Humble Thoughts On Blogs, Social Networks, and other New Media Stuff

Last week Geoff Livingston and I participated in Smart Business Ideas(TM) Magazine’s Ready, Set, Grow event where the topic focused around blogs. Since our presentation I’ve been receiving e-mails from...

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Does a Mac Make You More Creative?

The other day I was typing away at a local coffee shop when a stranger approached me and asked me what I did for a living. When I responded, “I’m a writer,” he furrowed his eyebrows in confusion. “But...

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A Potential Adieu

Well, it’s time to let the cat out of the bag. I’ve accepted a position as a Senior Copywriter for a large Fortune  500 company and I’m super stoked about this opportunity. See, landing a job as a...

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A Fun Game Between the Superbowl Ads (And I’m Not Talking About Football)

Ok. I admit it. When it comes to sports, I could frankly care less. I didn’t even know who was playing in the “Big Game” until this afternoon (sad, I know). But I still get super jazzed around this...

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10 Ways to Become a Writer (That Gets Paid)

If you’re looking to transition your love of writing from hobby to vocation, keep reading – this post is just for you. 1. Own Your Talent - You are a writer. No matter how listless and gray your...

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7 Tips to Instantly Give Your Content Personality

Content with personality sells. Brands spend big bucks developing a distinct voice that makes them stand out. Conversational words engage your prospects instead of putting them to sleep, or worse,...

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